Rajak School
Rajak Online School specializes in distance learning, offering organized online mathematics classes and programming courses designed to keep pace with the rapidly evolving educational landscape. The platform addresses the modern challenges students face today—navigating self-discovery and searching for role models in an instant-access world where patience is limited and focus is fleeting.
The website was developed as a custom WordPress solution, built according to a client-approved design created in Figma. Course materials, lessons, and video recordings were migrated from the previous site’s database to ensure continuity and a seamless learning experience. Following the website launch, a comprehensive marketing campaign was implemented, including SEO optimization and PPC advertising, to increase visibility and attract new students.
Challenges
Creating an engaging and accessible online environment for students to learn complex subjects remotely was a key challenge. The platform had to support a variety of multimedia content including video lessons, interactive courses, and up-to-date educational materials, all while maintaining ease of navigation and reliable performance.
Technologies
The website was built on a fully custom WordPress theme, developed to support the specific structure and functionality required by an online educational platform. This custom approach allowed for full control over performance, user flow, and visual presentation. The design was created in Figma, where it went through an iterative process before being approved by the client, ensuring the final product matched the school’s branding and educational goals.
To preserve continuity and retain existing users, all core educational content—such as course outlines, individual lessons, and video lectures—was successfully migrated from the previous site’s database. This included the automation of lesson structures and secure integration of video content.
The platform is optimized for mobile and tablet devices, enabling students to access their learning materials anytime, from any device. In addition, caching, lazy loading, and on-page performance enhancements were implemented to support fast load times and a smooth user experience, especially important in education-focused environments.
SEO-friendly URL structures, schema markup, and multilingual capabilities were also included in the development process to ensure technical alignment with the marketing strategy that followed.
The results
The Rajak Online School website delivers a responsive and user-friendly platform that supports effective remote learning. By combining a thoughtful design with robust content management, the school can continue providing quality education in mathematics and programming, meeting the needs of today’s students in a fast-changing digital world. The marketing efforts, including SEO and PPC campaigns, have successfully increased the school’s online visibility and helped attract a growing number of students.
For more information visit site: Škola Rajak Takmičenje
Date: Sep 08, 2022
